Collection: ROKA
Born and built in Austin, Texas, premium sports eyewear brand, ROKA, focuses on better performance through design. The industry-leading, award-winning label aims to redefine the standard of performance design, combining premium materials and radical engineering with function and purpose-specific use. ROKA tests its gear with elite athletes in the harshest conditions with the aim to elevate performance for anyone, anywhere. Used in three Olympic gold medals, multiple Tour de France stage wins, over 30 world titles, and hundreds of podium finishes across a variety of sports, with the goal to enhance performance through innovation.
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